What can hospital executives learn from other industries about their Web site? Many look to David Aponovich for advice. David is a CMS Strategist at ISITE Design, a national CMS and Web strategy consulting firm and a blogger for The CMS Myth. David shares his valuable insight and show us what we can do to avoid the traps.
David also discusses the importance of a Web site, not only as a marketing project but as an overall organizational strategy with a high level of priority.
To read the complete story, follow the link:
www.fiercecontentmanagement.com/story/one-one-david-aponovich-cms-myth/2009-07-15